9:00am - 9:30am Check-In and Breakfast
9:30am - 10:00am Opening Keynote: "Podcasting Grows Up"
Andy Bowers ('86)
Chief Content Officer, Panoply Media
10:00am - 11:00am Session 1
Night Vale Presents: Building a Podcast Business
In a nutshell: How to Build a Podcast Business. In this panel, we’ll be joined by Night Vale Presents’ Christy Gressman and Market Enginuity’s Sarah van Mosel to discuss the market conditions for podcasting and the challenges involved in building a podcast business on your own terms.
Christy Gressman (SOM'16)
Partner, Night Vale Presents
Sarah van Mosel
Chief Podcast Sales and Strategy Officer, Market Enginuity
11:15am - 12:15pm Session 2
Technological Opportunities and Challenges for Growth
Podcasting has long been defined by a few structural factors: RSS feeds, Apple, mobile devices. How will podcasting’s shape change next? How do technology platforms factor into the solution? What role do smart speakers, audio streaming platforms, and the connected car play in the growth of podcasting?
Tracy Kaplan (SOM '08)
Senior Director of Content, TuneIn
Director of Audience Growth, Midroll Media
12:15pm - 1:15pm Lunch
1:15pm - 2:15pm Session 3
Crossover Talent: Podcasting and Non-Audio Native Creators
Podcasting is rapidly attracting talent from other mediums: actors, authors, playwrights, screenwriters, and so on. This panel will examine the opportunities and challenges of helping those talent pools cross over into audio.
VP of Podcasts at Macmillan Publishers
Moses Soyoola ('10)
General Manager at Endeavor Audio
2:30pm - 3:30pm Session 4
What It Takes: Creative Entrepreneurship in Podcasting
At the heart of the podcast universe are independent creators: writers, enthusiasts, journalists, documentarians, and others who use podcasting as a platform to build out ideas, shows, and businesses. This panel will explore the experiences of four veteran podcast creators who have gone through the ringer when it comes to developing a podcast, maintaining a production, and building an audience.
Co-creator, Welcome to Night Vale
Co-host, The Stoop Podcast
Creator, The Bright Sessions
Co-host, Food 4 Thot
3:45pm - 4:30pm Live Taping of the "Club House" Podcast
Ariel Hudes (SOM '18) interviews Leila Day